Welcome to Bernard's Store for Men

Bernard's Store for Men - On the Square in Historic Downtown Jasper, Alabama
We’re having a Sidewalk SALE!
SAVE up to 75% off Select Items
Fall is in the air! Time for long sleeves, pullovers and hoodies. Check out What’s New at Bernard’s
NEW Arrivals from Coastal Cotton, Southern Tide, Puppie Love and more!

SHOP LOCAL - SHOP BERNARD'S
FREE Curb Side or Local Delivery
We have a full inventory of merchandise and you can browse What's New on our Website, Facebook or Instagram.

Call in your order at 205-384-6421 for FREE Curb Side or Local Delivery.
Fast Shipping for our out of town customers.
Text or call Rusty (205) 275-4442 or Nate (205) 275-7371
Shop Bernard's for Suits and Tailored clothing as well as Formal Tuxedos
Shop Bernard's for the big moments of your life
Homecoming
Prom
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Formal Occasions
Weddings
Suits and Tailored Clothing
Formal Wear
We celebrated our 70th year at Bernard’s Store for Men in 2019.
We invite you to come in and make yourself comfortable. We are a down-home store with a wonderful team of associates who specialize in personal customer service. Bernard Weinstein began a tradition of excellent personal customer service when he opened Bernard’s Store for Men in 1949. Owners Rusty and Elizabeth Richardson have carried on this tradition with their team since Rusty became the owner in 1988. Bernard's Store for Men has a rich history and you, our friends and customers are a part of that history.
We value our friends and customers, young and old. You are why we do what we do. Whether you are going to the Lake, the Beach, the Mountains, to Work, to Class, Church or to a Business Meeting, we've got you covered with the Clothing and Accessories you need. We carry popular brands and we take great care to help you find what you're looking for.
Let us help you with Casual Wear, Suits, Shirts, Ties, Tailored “Made to Measure” clothing, Formal Wear, Shoes and Accessories.
Big and Tall, Short or Hard to Fit? Bernard's Custom Fit is for you!
Check out What's New in our store, Meet our Team and learn more about the Services we provide.
Learn more about us, our story, the History of Bernard's Store for Men
We are always glad to help you with selection, sizing and availability.
Call us or come by today! 205-384-6421